Monthly Archives: December 2012

Your Job Search Resolutions for 2013

I’m sure anyone reading the title of today’s blog is thinking, “Cindy, my job search resolution is to get a job plain and simple.”  Maybe you’ve got me there, but I’m talking about something a little different.

We all know that the definition of insanity is doing the same thing over and over again and expecting a different outcome.  Ask yourself if you have fallen into “insanity” when it comes to your job search.  Are you are continually applying for jobs online and receiving no response or reaching out to create a professional network with no success?  Will people connect with you on LinkedIn but never respond to your messages?

Before restarting your job search for 2013, follow these suggestions and stop the insanity.

Online Applications:  Too often job seekers, and yes some recruiters, use this resource as the only step in seeking employment or job candidates.  Please do not only apply online.  The probability you will be noticed and receive a call for an interview is slim.  Yes, please create a profile online and submit a resume for a position online, but also be sure to tap into key people within the organization and department.  LinkedIn Groups, company pages on LinkedIn and Facebook, as well as professional associations provide options for real networking that will help you introduce your resume that is sitting in the company’s online applicant tracking system.

Creating an Effective Professional Network:  Younger job seekers probably do not have a close professional network of hiring managers.  What they probably have instead is an indirect network of people in these positions that come from family members, bosses and professors.  Let the “six degrees of separation” concept work for you.  Who do you know who might know someone who knows people in the areas of your interest?

No One Will Return Your Messages:  Before you say that reaching out to people through LinkedIn or other similar resources doesn’t work ask yourself a very basic question.  Could the email or message you are sending need some editing?   Are you asking the right question? Are you saying the wrong things in your message?  Do you have any errors in your message?  Did you research to make sure this is the best way to connect with a person?  I always tell my students and clients to look at a person’s LinkedIn profile before expecting a response.  If your target contact doesn’t have a photo on their page, updated information or a connection list of more than 75-100 then you can about bet this person does not use LinkedIn very often.  LinkedIn won’t be a good resource for you to use in connecting with this person.  Think insanity here:  don’t do the same thing over and over again and expect a different result.  If someone does not use LinkedIn, then they probably won’t respond to your LinkedIn messages right?  On the other hand, maybe this person uses LinkedIn and not email.  Just like the Boy and Girl Scouts, BE PREPARED for anything.

As 2012 closes, ask yourself if you have been doing the same things with your job search with no success.  Just like any resolution, did you start out start and fizzle quickly?  Could something be missing from what you are doing?  Could you be doing something wrong?  Look at the basics and create a new plan to start 2013 and have a successful job search.